Spring/Summer 2021.

As our world emerges from the many challenges of the past year, the renaissance that is spring/summer 2021 will inspire people to move creative trends towards the space of renewal, positive transformation, and progress — building a better reality by coming together as a community.

Five women united with white sunglasses

Download the Spring/Summer Insights Guide from Adobe Stock.

Discover transformative collections, seasonal color palettes, and trend insights for spring and summer 2021.

Spring trends.

After being stuck inside for most of the winter, consumers are looking to escape to the wild outdoors. Springtime’s warmer weather brings a renewed energy behind products, experiences, and services catering to this deepened desire to escape and replenish creativity.

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Happy stylish sisters outside in matching outfits, Grandmother's birthday party

Sample Spring Trends

Fresh Growth

“Gardening retail has seen an upward trend in the year-on-year growth rate of average sales revenue over the past couple of years, moving from a 4.62% increase in revenue in 2018 all the way to an 8.79% increase in revenue this year in 2020.”

- Breck’s Analysis Report

Dreaming of Spring

“Like harvest time and daffodils, country living trends come round every year. But cottagecore, the latest spin on rustic reverie is a global phenomenon, uniting young and old, fashion icons and smallholders, social media influencers and those who just want to wander off-grid in a forest.”

- Isabel Slone, The New York Times

Young couple sitting on a couch with their pets, Happy friends illustration, Gay family having fun in the park, Woman cooking at the kitchen while child stealing a biscuit illustration

Summer trends.

COVID-19 measures and social distancing have sparked new ways for consumers to create community while still being safe. Summer 2021 will be in full effect with these creative alternatives for outdoor celebrations, activities, and cuisine — infusing some normalcy back into the everyday.

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Siblings playing with squirt guns on boardwalk by lake during sunny day, Group of kids ready to set out on a kayak outing

Sample Summer Trends

On The Grill

“This is the power of gathering: it inspires us, delightfully, to be more hopeful, more joyful, more thoughtful: in a word, more alive.”

- Alice Waters, Chef and Author

Never Not Rolling

Roller skating routines have become status-worthy with #rollerskating garnering 3.7 billion views on Tiktok.

Group of kids ready to set out on a kayak outing, mon ami pour la vie illustration, Group of happy multiracial friends talking and laughing having a conversation at lunch, Diving board illustration, Ballon splash game.