The Topo Chico Hard Seltzer launch set a precedent for a new way of working digitally at Coca-Cola. The global design produced high-quality results, faster and at less cost, using Adobe Stock and Adobe Substance 3D as part of the design process.
Marketing consultancy SJR recently produced a video campaign highlighting the importance of COVID-19 vaccinations. Get an exclusive look at the team’s workflow and how they tackled production challenges with Adobe Stock footage, Premiere Pro, and After Effects.
As part of the university’s aim to transform teaching and learning through innovative technology, it provides Creative Cloud Pro to students, faculty, and staff. Users can access more than 200M high-quality Adobe Stock images, helping to build creativity and digital skills for success.
The Prudential Financial creative team designs materials that support end-to-end sales and engagement efforts for four different business with unique audiences. To create this volume of content, the teams use Adobe Creative Cloud Pro and Adobe Stock assets.
When Ogilvy was asked to design a COVID-19 piece, it needed imagery that looked custom when photo shoots were on hold and everyone was suddenly working from home. Using Adobe Stock and Creative Cloud Libraries, Ogilvy found images that made sense, saved files in a location that teams could access, and shared concepts for feedback.
When tasked with developing creative for a brand relaunch, Kernel faced social-distancing restrictions and the need to customize creative quickly. Kernel used a variety of Adobe solutions including Adobe Stock, plus a Library workflow that reduced the effort to create localized versions of video content.
COVID-19 hit just after GE Digital kicked off its rebrand. With campaign shoots cancelled, their creative teams had to quickly adapt their approach. Adobe Stock gave them the industrial, utility, and factory images they needed to keep moving forward.
The creative studio uses Adobe Stock video assets and Adobe After Effects to create visuals for large-scale projection. The project is a key part of a multisensory experience that informs museum visitors about the distinctive histories of four First American Nations from present-day Oklahoma. Tribal artwork was layered with stock assets for the transportive display.
When IBM asked Ogilvy’s EX team to help them explain their artificial intelligence (AI) for business solutions, Ogilvy turned to Adobe Stock. With stock footage and Adobe After Effects, the team quickly created a five-part B2B video series that matched IBM’s distinctive branding.
Ben & Jerry’s delivery service was launched to provide customers with a convenient way to stock up on their favorite flavors during COVID-19. But with photoshoots on hold, creating a campaign to market the service was a challenge. Adobe Stock and Adobe Dimension gave designers the ability to quickly produce several photograph-like images of their products.
To get a foot in the door of a creative career these days, graphic design students need to learn more than just traditional skills. Liverpool Hope University works closely with Adobe to introduce students to cutting-edge design and collaboration software, including Adobe Stock, as well as industry trends and best practices.
Full Sail University seamlessly helped over 5,000 campus-based students transition to virtual learning in response to COVID-19. As students adapted, their access to Adobe Creative Cloud and Adobe Stock kept them on track — and even gave them new ways to approach assignments.
To inspire African-American, Asian, and Hispanic citizens to participate in the 2020 census, advocacy organization Civic Nation enlisted the help of communications agency Republica Havas. But just as campaign production started, COVID-19 put a stop to photoshoots. Instead, they used Adobe Stock video and Adobe Premiere Pro to create relevant, compelling messaging.
Placer was one of the first counties in California to be approved for reopening after COVID-19 shelter-in-place orders. With businesses eager to resume, the county needed to communicate guidance to reopen safely and responsibly. Using Adobe Stock, they quickly created and delivered essential information to the community.
When design students were cut off from campus tools and resources because of COVID-19, they quickly adjusted to new digital workflows to complete their work — and learned a lesson about sustainability.