For the first time, Pantone has selected two colors of the year — Ultimate Gray (PANTONE 17-5104) and Illuminating (PANTONE 13-0647). See them as a pair, and as part of beautiful new palettes.
Ben & Jerry’s delivery service was launched to provide customers with a convenient way to stock up on their favorite flavors during COVID-19. But with photoshoots on hold, creating a campaign to market the service was a challenge. Adobe Stock and Adobe Dimension gave designers the ability to quickly produce several photograph-like images of their products.
With countless Barbie® doll lines, there are countless packages to design. And a lot of resources invested in bringing packaging ideas to approvers. By creating 3D mockups with Adobe Dimension and Adobe Stock, Mattel cut its mockup material costs to virtually zero.
To get a foot in the door of a creative career these days, graphic design students need to learn more than just traditional skills. Liverpool Hope University works closely with Adobe to introduce students to cutting-edge design and collaboration software, including Adobe Stock, as well as industry trends and best practices.
Full Sail University seamlessly helped over 5,000 campus-based students transition to virtual learning in response to COVID-19. As students adapted, their access to Adobe Creative Cloud and Adobe Stock kept them on track — and even gave them new ways to approach assignments.
COVID-19 hit just after GE Digital kicked off its rebrand. With campaign shoots cancelled, their creative teams had to quickly adapt their approach. Adobe Stock gave them the industrial, utility, and factory images they needed to keep moving forward.
To inspire African-American, Asian, and Hispanic citizens to participate in the 2020 census, advocacy organization Civic Nation enlisted the help of communications agency Republica Havas. But just as campaign production started, COVID-19 put a stop to photoshoots. Instead, they used Adobe Stock video and Adobe Premiere Pro to create relevant, compelling messaging.
When IBM asked Ogilvy’s EX team to help them explain their artificial intelligence (AI) for business solutions, Ogilvy turned to Adobe Stock. With stock footage and Adobe After Effects, the team quickly created a five-part B2B video series that matched IBM’s distinctive branding.
Placer was one of the first counties to be approved for reopening after COVID-19 shelter-in-place orders were put in place in California. With businesses eager to resume, the county needed to be able to communicate guidance on how to reopen safely and responsibly. Using Adobe Stock, they were able to quickly create and deliver essential information to their community.
Learn how 600 creatives from around the world are rising to the challenges of 2020 with the free State of Creativity report from Adobe Stock. Gain insight on which stock images they are searching for, where they are seeing the biggest impacts in their industry, and what is inspiring their work.
When design students were cut off from campus tools and resources because of COVID-19, they quickly adjusted to new digital workflows to complete their work — and learned a lesson about sustainability.